JW Reedy Home Folks Facts



At the heart of the American Dream, homeownership represents both the largest financial investment most of us will ever make and a significant lifestyle choice. Thus, whether you are selling or contemplating the purchase of a home, you have a vested interest in being well informed about the wide range of issues surrounding home ownership. Market conditions, lifestyle considerations, legal and tax issues, buying and selling strategies, financing and the various structural, mechanical and cosmetic aspects of the property are all important. Whether you are a seller, buyer, landlord or renter, dealing in single-family homes, condominiums, co-operatives, commercial real estate or apartments, this column will provide you with useful real estate information in the weeks that follow.

P.S. A real estate professional can provide clients with accurate and up-to-date pricing information in order to set realistic purchase and sale limits.


Sellers must rely on their agents’ recommendations to point out things that they can do to make their homes more attractive to prospective buyers. This includes removing sources of unpleasant odors that sellers may have grown so accustomed to that they are unaware that they pose a problem. People searching for homes often find themselves assaulted by the scent of cigarette smoke and cooking aromas that permeate the walls, floors, and furnishings. If sellers do not undertake deep cleanings, rug replacement, and other procedures needed to remove odors from their houses, they risk losing sales. Unpleasant odors can not only increase the time that a home spends on the market, they can reduce the sale price.


HINT: Air fresheners only mask odors. To eliminate odors, it is necessary to remove the offending source or clean it thoroughly.


Outdated kitchens and living spaces that are insufficient for growing families are only two of the many limitations that lead homeowners to have ambivalent feelings about their homes. The good news is that they no longer need to feel compelled to live with compromise because current market conditions may allow them to sell their homes at prices that enable them to make an upmarket move. With interest rates at low levels and consumer demand increasing by the day, it is possible to get prices for their homes that many homeowners would find difficult to ignore. To see if the price you might get for your home is enough to get you to sell, ask for a complimentary comparative market analysis.


HINT: Before renovating outdated kitchens to make their homes more saleable, sellers may want to consider offering their homes “as is” to buyers who want to get a home at a bargain price in order to create their own dream kitchen. 



People have become so accustomed to posting and trading photographic images via e-mail, Facebook, and Instagram that they can hardly imagine doing without them. Sellers should keep this in mind if they hope to make a favorable impression on buyers with their online photos. According to a survey taken by a nationally known real estate website, an incredible 18 percent of buyers and sellers surveyed indicated that they wouldn’t even consider purchasing a property that did not have a listing with a photograph. In addition, the quality of the images matters. According to another online real estate company, homes with photos taken by a digital single-lens reflex camera garner an average of 61 percent more views than other properties. 


HINT: Not only do homes photographed with digital single-lens reflex cameras get more views, they also have an increased likelihood of selling when priced above $300,000.